Couture signs Spike deal, joins Bellator reality series
SI.com has confirmed through multiple sources that UFC Hall of Famer Randy Couture has signed into a multi-year deal with Spike TV, a property of Viacom, to appear in multiple projects for the cable channel, as well as other possible ventures within the media conglomerate’s family of networks.
As a part of the multi-faceted agreement, Couture’s first role will be as a coach in the forthcoming Bellator MMA reality Series, which begins shooting in February and airs later this year.
Spike TV will unveil this industry-shifting announcement on Feb. 5 during a press conference in Los Angeles, where Couture and Spike TV president Kevin Kay will discuss details of the agreement and what the 49-year-old retired fighter’s role will be on the Bellator series and possibly other Spike-broadcasted projects. The series is expected to feature a number of current and up-and-coming Bellator fighters.
The article also states that the deal was done, "much to the disapproval" of UFC president Dana White.
As if the budding war between the UFC and Bellator needed any more fuel to the fire after White's suggestion that fighters not sign with Bellator due to ther contract stipulation this past weekend. Things are about to get interesting to say the least.