Golden Boy Promotions

Reger’s Rant for November 25, 2008

Let me start off by apologizing for the lack of updates of late.  Its been real crazy around here as well as being temporarily shorthanded.  Anyway, onto the world of MMA.

Fight Announcements

The last few days of seen a flurry of new fights proposed in various organizations.  Hopefully free of his EliteXC contract, Eddie Alvarez looks to return to fighting in the US with a proposed match in Extreme Challenge.  No opponent has been named, but the fight is set for January 23rd in Atlantic City.  Extreme Challenge is run by Monte COx and is generally based in the Midwest.  But Alvarez’s strong ties to the East Coast will surely help their foray into Atlantic City

Urijah Faber will look to quickly get back in the win column following his TKO loss to Mike Brown.  He’s certainly not taking on a cupcake either, as he will be tangling with former UFC lightweight champ Jens Pulver in a rematch of their June 1 fight which was a Fight of the Year candidate.  The fight is set for WEC 37 on January 25 in San Diego, CA.

The rumor mill is hot and heavy that Chuck Liddell will make his return to the UFC Octagon to face Randy Couture for a fourth time.  This one would take place in Germany at UFC 99 and would occur in the heavyweight division.

Golden Boy to compete with Affliction’s Day of Reckoning

Despite all the earlier announcements that Affliction and Golden Boy Promotions were teaming up to put on mega cards featuring both boxing and MMA, GBP has pulled back the reins some.  Though they will still be producing and advertising the January 24 Aflliction show, GBP also has announced they will be putting on the Antonio Margarito-Shane Mosely World Title boxing match on HBO that same night.  While most believe the boxing and MMA fan bases are separate, there is still some crossover and putting this fight on for free sort of (HBO), can’t help but take some eyes away from the Affliction show.

I also fully expect the UFC to counter program on SpikeTV against the Affliction show.  Don’t be surprised to see the UFC 91 card on that night, featuring the Randy Couture vs Brock Lesnar title fight as well as a host of other dynamic fights.

Affliction Partners With Golden Boy


Snapshot courtesy of Affliction Entertainment.

LAS VEGAS - Golden Boy Promotions and Affliction Clothing today announced a strategic, multi-level partnership between the two companies that will bring the popular Affliction-brand to the world of boxing and entertainment.

“We have been talking to Affliction over the past several months to figure out a partnership that will take advantage of the expertise of both of our companies,” said Golden Boy Promotions CEO Richard Schaefer. “We have found the solution and are extremely excited about starting this partnership immediately.”

“Golden Boy Promotions is the top boxing promoter in the world and we look forward to working with them on future projects,” said Tom Atencio, Vice President, Affliction. “With our companies working together, it gives Affliction another vehicle to deliver our products to our core customers, as well as utilizing Golden Boy’s promotional expertise to further our efforts in Mixed Martial Arts.”

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